Camila Casale
Chief Marketing Officer
Claro Enterprise Solutions


Camila is an international business and marketing leader with over fifteen years of
experience in the tech and professional services industry. Her areas of expertise include brand strategy, portfolio creation, new business development, talent acquisition, consultative selling and relationship management. Through a combination of passion for excellence and leadership skills, Camila thrives on tackling complex challenges, developing, and executing strategic initiatives to drive increased productivity, profitability and customer satisfaction.

Reporting directly to the Chief Executive Officer, Camila’s primary responsibilities as
Chief Marketing Officer are to establish and build brand awareness, generate revenue and increase sales. Applying market research, pricing, product marketing, marketing communications, advertising and public relations, she is both analytical and creative, and possesses extensive knowledge in a variety of disciplines such as production, information technology, legal and finance. She plans, directs and coordinates marketing budgets in alignment with organizational goals.

Camila manages a wide range of programs designed to meet strategic business
objectives, retain and expand existing client relationships. She oversees new business development, product development, distribution channel management and customer service. She also ensures that the organization's message is strategically distributed across channels and to targeted audiences. Today, this requires identifying innovative new delivery vehicles, including mobile platforms, videos and social media.

A visible leader in the local business community, Camila is President and Founder of
the WITech Miami Council, and a Board Member of the Executive Committee of St.
Jude Children’s Research Hospital.


 


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